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 Minute Maid | Social

Minute Maid has been bringing goodness to families for over 70 years.

How can they strike a cord with an increasingly diverse group of millennial families on social?

By embracing life’s perfectly imperfect moments with relatable lifestyles, humorous graphics

and useful tutorial content. #thisisGOOD

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REACHING THE COMMUNITY

 
 

This video was posted on the channel at the peak of the ‘Bird Box challenge’ creating some fun community interaction.

 
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Surprise and delight craft boxes brought joy to Minute Maid fans and resulted in some adorably, abominable fan UGC posts.

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CD: Alex Russell

CD: Josh Cannon

CW: megan jean sovern

AD: Lauren Childs

Photographer: Erkan Cetin

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